This past Thursday night, while unconfirmed reports spread concerning a shooting at Brown University, CNN’s Kaitlan Collins posted on social media, highlighting the uncertainty and directing people to her network’s 9pm newscast.
While CNN is certainly not a perfect news source, her message seemed accurate to many. It remains one of the broadcasters where you can find reality-based and mostly trustworthy reporting – notably during crises such as the one unfolding close to a New Hampshire storage facility.
A Vulnerable Position During a High-Stakes Battle
However the news network, now four and a half decades old, finds itself in a precarious state as two huge media conglomerates battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the future of CNN has been drawn into a high-risk game of mergers and acquisitions, rather than as a question of what benefits the news-consuming public.
“This represents another instance of the profound systemic issues with roots in many years of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The conjecture about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a more important point.
“It is often framed as a financial tale with influential figures as the main characters, but there is very little discussion of the societal benefit,” Pickard said.
The Complicating Factor: Political Influence
This situation is made more complex by Donald Trump’s opinions about a network he has long portrayed as perhaps his chief “fake news” foe.
Remember the chants of “CNN sucks!” at his rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now claims that CNN needs new ownership. You can read that as ownership that will protect him from journalistic oversight. That is a factor in why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to favor that suitor more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently installed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that historic news network.
A Possibility of Continued Uncertainty
It is important to note, if Netflix prevails, CNN and other cable outlets would first be separated into a independent unit. That would be a relief to many at the network, but it’s not exactly a secure position. That setup could pave the way for CNN for a future sale. It never ends.
In the view of Timothy Wu, a great deal of this is illegal, anyway. The prominent critic of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Both acquisition attempts would be harmful to the country, and both should be challenged by anti-trust authorities,” Wu recently wrote.
The Bigger Challenge and a Way Ahead
No matter the outcome in this situation, the larger issue persists.
“Our current system is a profoundly anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard emphasized. Government actions – dating back to the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can tackle it.
Will that happen in an era where the top communications regulator will not confirm that the agency is independent? Overhaul is highly improbable now, but that is not to say it will not happen in the future.
Initiatives that strengthen independent news organizations, reinforce local journalism, finance public media, and prohibit the accumulation of media power in too few hands are within reach – they are vital for a robust democracy.
When it comes to media ownership, size does not equal quality. And news organizations like CNN cannot be pawns in the most recent acquisition battle.